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Indian Males Becoming More Skin-Conscious

India is rapidly becoming a hot destination for the cosmetic players across the world and skin care represents one of the most important and attractive segments of the Indian cosmetic industry. According to a market research report titled Indian Cosmetic Sector Analysis (2009-2012) from RNCOS, increasing awareness about personal grooming will lead the skin care market to register strong CAGR of nearly 13% during 2009-2012 to US$ 365 Million by 2012.

With the increasing literacy rate, consumers in India are becoming more conscious about their looks and are demanding high-quality cosmetic products. Thus, they are giving a lot of stress on branded cosmetics. Sensing this huge opportunity, several foreign players have launched their world-renowned brands of cosmetic products in India.

As per our findings, facial skin care sub-segment is outperforming the overall skin care market in India. And the success of this sub-segment is largely driven by the facial creams, including moisturizers, fairness creams, and day and night creams. Although, the demand in this segment has been primarily driven by the female consumers, the trend is fast changing. Increasing influence of media and exposure to the western culture are bringing about tremendous shift in the mindset of male consumers in India, who are now demanding more skin care products in a bid to enhance their looks. This will further spur the growth of the Indian skin care segment.

Besides the skin care segment, our report reveals all the important trends and developments taking place in the hair care, color cosmetic, fragrances and oral care segments of the Indian cosmetic industry. It will help clients to know what the current position of the market is and what level of growth it is expected to achieve in coming times. Most importantly, the report also studies the upcoming growth frontiers, including the spa market and the herbal cosmetic market, which have excellent future growth potential.

Indian Cosmetic Sector Analysis (2009-2012) is an outcome of our detailed research and analysis on the Indian cosmetic market. The report talks of all the important factors that are driving the market. It also makes client familiar of the key players (domestic and foreign) present in the Indian cosmetic market, disclosing all their strengths and weaknesses. Thus, the report is a complete solution to the queries of the clients willing to enter the market either through joint ventures or as investors.

For FREE SAMPLE of this report visit: http://www.rncos.com/Report/IM192.htm

Check DISCOUNTED REPORTS on: http://www.rncos.com/
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